Strengthened for the Mission: Reflections from the SBC Annual Meeting
Orlando, Florida — Our time at the Southern Baptist Convention (SBC) Annual Meeting was a powerful reminder of what God is doing through His Church. We connected with pastors, ministry leaders, and partners from across the country — all carrying a shared desire to see evangelism strengthened in the local church
Meeting Ministry Leaders Where They Are
Throughout the week, we hosted visitors across three dedicated booths:
Main Booth: Showcasing our core evangelism training resources.
Women’s Booth: Focusing on resources for women's ministry contexts.
Spanish Booth: Providing tools tailored for Spanish-speaking communities.
We saw genuine excitement as leaders discovered practical tools designed to help believers share their faith with confidence and clarity.
Top 3 Resources Sparking Interest
Pastors and church leaders came with thoughtful questions and open hearts. Visitors were especially encouraged by three specific tools:
Children’s Training: Equipping the next generation to share the gospel.
Wild Game Feasts: Creative outreach opportunities for local communities.
Simple Presentations: Clear, accessible gospel materials for everyday faith sharing.
Highlight of the Week
One especially meaningful moment was seeing several children engaged with and enjoying our new CrossTalk video — a beautiful reminder that the next generation is ready to hear and share the good news.
Expanding Our Reach Through Partnerships
Beyond the booth conversations, we held strategic discussions with potential partners about expanding ministry efforts. These talks focused heavily on increasing our reach in both English- and Spanish-speaking communities.
These conversations were more than strategic—they were deeply encouraging reminders that we are part of a larger mission to equip believers and advance the gospel.
What’s Next?
We left the convention strengthened, inspired, and grateful for the opportunity to serve alongside churches and leaders who are committed to helping more people hear the message of Jesus.
Want to equip your congregation? Explore our full catalog of Evangelism Training Resources.
Questions about our Spanish resources? Contact our Ministry Team.
